7. First black doll
1969. In those years, the black population was struggling for equal civil rights. This was when Ruth Handler came up with an idea to create a black friend for Barbie — Christie. This way, the company would earn the loyalty of the Afro-American population, and the doll itself made a positive influence on the tolerance of many generations of children.
8. Farewell to Lilly
1972. Before this year, all Barbies looked a little different, like Lilly from the comic books. Now Barbie finally made a change, moved forward, and her appearance was more natural. She didn’t have artificial-looking lips anymore, she had a little smile, her hair was more natural, and she wore almost no makeup.
9. Famous smile and blue eyes
1977. Thanks to the show “The Brady Bunch” which was popular in the 70s, the doll had the famous “California smile,” a happy, open, round face, turned-up nose, blush, and drawn eyelashes. This time was the peak of Barbie’s popularity, and this face became the most recognized Barbie face. It still is, by the way. Overall, Barbie dolls have had 19 different body and face shapes.
10. Racial equality worldwide
1980. The series “Barbie Dolls of the World” is the result of worldwide globalization: a black Barbie, a Spanish-speaking Barbie, an “Eastern” one, an Italian Barbie, a Barbie from Paris, and even a British Queen Barbie. Now even mothers bought the dolls and played with them. In the Barbie collection, there were dolls with 11 skin colors and 9 eye colors.
11. Barbie and charity
1980. The company produced collectible Barbies, money from which went to charity. For example, a doll from the Australian designer Stefano Canturi cost $ 302,500, it had a necklace with a pink diamond and a diamond ring. The money from its sale at Christie’s auction went to the Foundation for Breast Cancer Research.
Another collection Barbie from 2007, wore a red dress, and was released in support of a national movement to combat cardiovascular diseases.
12. Children didn’t like the Barbie that parents demanded
1983. Parents continued to demand a change in appearance, and the company released Barbie in a pseudo-childish image with a more rounded face and a new nose shape. Parents liked the Barbie with the “angel face,” but again, the children didn’t like it, so the production of the doll was stopped.